Act-On Reviews & Product Details - Page 5

It is easy to teach other employees to use. They can catch on fast. Review collected by and hosted on G2.com.

It is a little limiting design-wise. I like to move things around in an easier manner. Review collected by and hosted on G2.com.

Multiple emails can be sent, each prepared in advance with a predetermined list of recipients, and even programmed so that if certain recipient don't open the initial email, they receive a follow up message or other helpful alternatives of sending. Thanks to it's effective spam filtering and and anti-spam methods, Act-On has a solid track record of getting emails into subscribers inboxes. Review collected by and hosted on G2.com.

When there are numerous individuals on an email template, it behaves strangely ;you must toggle the spacing till it is fixed; and you can only tell when it is repaired when you send a test email because the issues don't appear in the preview part. Review collected by and hosted on G2.com.

Archives. If ever I need to go back to find an old email, its well organzied and easy to find Review collected by and hosted on G2.com.

Designing can be tricky. Needs to be more user friendly. Review collected by and hosted on G2.com.

Their customer training resources and comms are good. Review collected by and hosted on G2.com.

Not very good. Restrictive UI. Biggest challenge is the shortage of talent with experience using it and getting new users to try it. Review collected by and hosted on G2.com.

We have been using Act-on since 2008 and their responsive and friendly customer support is what stands out the most. With Act-on, I easily create landing pages, forms, email campaigns, and newsletters to engage customers, nuture leads, and more. Being able to monitor website activity, and measure metrics for ROI is critical to monitoring marketing qualified leads. Being able to track activity for marketing and sales-qualified leads is a huge advantage that allows us to engage with the customer at the right time and leverage what is most important to the customer or prospect. Review collected by and hosted on G2.com.

Removing contacts with no emails that were automatically imported years ago when we used the Salesforce integration has to be done manually, one at a time. I wish there were a way where you could scrub the lists and remove all those people without emails. Review collected by and hosted on G2.com.

The product is relieable and simple to learn, and when support is required the team are very helpful. Review collected by and hosted on G2.com.

The Salesforce integration can be a bit tricky to use, especially when mapping fields. Review collected by and hosted on G2.com.

I've been using Act-on for a number of years now. As my email marketing platform (both one-off marketing campaigns and automated send campaigns - based on customer activity). As my survey collection tool (using it to collect prospect surveys and polls, and client information and evaluations). As my prospect go to to download white papers and hints and tips. As my client go to area to download workbooks and special instructions. With all this information collected together so that I can mine it and use it to improve what we do and how we comunicate.

It integrates well with Salesforce and our bespoke build website. Review collected by and hosted on G2.com.

Ghost clicks - they are the bane of my life (and probably anyone else that sends emails) - I know this is not Act-ons fault, but i'm hoping that their amazing developers will find a fix or work around. Review collected by and hosted on G2.com.

The ease of organization of marketing lists

Syncs with Salesforce

Easily update contacts

Easy design layout

Very customizable

Great customer service

All team members learned and implemented the software very quickly. We could all send multiple emails in a week. Review collected by and hosted on G2.com.

I personally don't see any downsides, especially from the program we were using before. Review collected by and hosted on G2.com.

Customer support and still getting to know the product Review collected by and hosted on G2.com.

Its a bit old school looking and not as easy to use as other platforms. Review collected by and hosted on G2.com.

I like many things about Act-On; the main one is its user interface; it is intuitive and offers excellent functionality and flexibility; it is an easy-to-use tool; we have not required excellent technical knowledge to adapt to its use, and the training for new users has been fast. It has a great variety of pre-designed templates for email campaigns; what I like most about it is that we can customize them to meet our specific requirements; the email editor is straightforward to use and has a drag-and-drop function that makes everything even easier for us. Finally, it is complemented with many integrations to complete the work more efficiently. Review collected by and hosted on G2.com.

One of the things that could be improved about Act-On is the loading times; they are slow compared to other tools we have used previously, and, although it is not a cheap tool, it has compensated for it with its ease of use and valuable features to make our marketing work more efficient, the results have been positive. Review collected by and hosted on G2.com.