WIREWAX is a technology company that specializes in interactive video solutions, enabling users to create engaging and immersive video experiences. Through their platform, content creators and marketers can add interactive elements to videos, such as hotspots, branching narratives, and data capture forms, allowing for a more personalized and engaging viewer experience. WIREWAX’s tools are designed to increase viewer engagement and provide deeper insights into audience behavior. The company serves various industries including media, entertainment, education, and retail, offering solutions that enhance storytelling and drive better results from video content.